Thought Shaping LLC

On the list of "I wouldn't have believed it if I hadn't seen it with my own eyes" apps, this one takes the cake... and chokes on it. The free I am choking app could save your life if you are choking on food and can't speak. If you have your iPhone in hand and can avoid panicking, then you can launch the app, wave your iPhone frantically in front of someone who is nearby, and hope that they can a) read English, and b) follow the instructions in the app to perform the Heimlich Maneuver on you. Actually, this is no joking matter -- about 3,000 adults die every year from choking on food. Of course, you'll need to have the app downloaded and installed on your iPhone or iPod touch before this happens. As fellow TUAW blogger Erica Sadun noted, "by the time you download and install, you could be dead." Apparently the developers, Thought Shaping LLC, don't want to get sued by the relatives of people who are not saved by the app, as they've added the disclaimer "Note that this is for novelty use only!" at the bottom of the app description in the iTunes Store. Want to see the app in action? Check out a public service announcement video made by the folks at iPhoneSavior.com by clicking the Read More link below. Read More

Here's a fantastical free iPhone app focused on one ginormous purpose, to help save your life when choking. I Am Choking alerts friends and strangers to the fact that you are in very present danger. Once you realize that piece of Filet Mignon is lodged in your throat, simply launch the app and hold it up for others to see. An obvious flashing message and annoying voice will instantly signal "HELP I Am Choking". Bystanders would have to be deaf, dumb or blind to miss your impressive cry for help. The app will guide unwitting rescuers in the steps for delivering the proper , aimed at dislodging that hunk of dead animal flesh from your throat. This free life saving app is a must have for every iPhone user both young and old. Remember, death is a terrible thing. But death by ham sandwich is much worse. Are you choking? Now there's an app for that! (video below) Read More